Some high cost jobs require corporate printing solutions in order to keep costs down. There are several areas where a company could spend a lot of money printing out the materials they need. Corporate letterhead, brochures, business cards and postcards can cost a lot of money for a large corporation that needs to print a lot of these items per year. Luckily, there are corporate printing solutions to keep these costs down. It is important to understand which high cost items the company prints, and what the company can do to eliminate these costs.
Corporate letterhead can cost a lot of money every year. This is because companies use so much of it. Whenever they send out a letter to a customer, or a memo to their employees, they are using company letterhead. Some companies choose to use a printing template, where the letterhead prints on a new piece of paper every single time. This might save printing costs, but it will take up a lot of ink. Other companies might choose to use a printing service, or get a corporate account with a discount from an area provider. Finally, if the corporation is large enough, they might choose to have their own in-house printing department.
Brochures are expensive because they are a specialty print item. Not only do they need to be designed and printed, they also need to be folded. Most companies will choose to use a brochure printing service in order to save costs on employee man hours.
Business cards are one of the most high expense items that a company can buy and it’s a sad fact that the majority of these business cards will be wasted. If the employee for whom the business cards were made leaves the company, had a job title change, has a phone number change or has any other change based on what the business cards says, it will need to be remade. In these cases, the old business cards will be thrown away and new ones will be ordered. That is why it is important to find a great company that will print business cards at a discount, or even use a business card printing service in order to save costs on these cards.
Postcards are great for corporate mailing and advertising programs. They are cheaper to send than letters and are actually more likely to be read by the target customer. However, printing a high quality postcard, especially for a bulk mailing, can be a very expensive process. In order to save costs, companies might choose to scale back their marketing program to a specific demographic or have their printing done by a printing service.
Corporate printing solutions are most often found in online printing services. It is much cheaper to pick a template or design the item in-house, and then outsource the actual printing of that job to an online company that will do it for less than a graphic artist. Even better, many of the corporate printing solutions offered to the companies are just as high quality as work done by a graphic artist. When choosing corporate printing solutions, companies must be cognizant of the long term costs, as well as the cost of the overall project.