There are lot of people out there with an expensive camera and a few other video apparatus that will pose and show off as audio and visual professionals. Audio-visual equipments are cheaper than ever and anybody can claim to be an expert.
To draw a clear boundary between the professionals and the dilettantes, it is significant that we clearly define who a professional is in regards to audio and visual production.
To begin with, having the best equipment does not qualify you to be labelled a professional straightaway, and production value is not always about how much money was spent on the job, instead it defines the total value that was gotten from the projects’ budget.
For instance, if a project on budget of $1000 comes out looking like a $300 job, that is certainly poor value for money. On the other hand, if it looks like a $1000 job, then you got real value for your money. However, a professional Audio Visual Production company can make a thousand dollar job looks like it’s worth three times much. That’s one trait of a real professional. It’s not really about the budget size, but it’s about how much value you can get out of it. You don’t need a six figure budget to make a great project.
Having a good professional attitude is also an important criteria for audio-visual (AV) professionals. This entails constant communication with clients. Audio Visual Production experts should keep you in the loop all the way through the entire process.
Your top priority as always is getting good value for your money in any project. You are surely going to want both constant communication during the production and a top-notch end result. While a top audio visual (AV) company can always assure you of a great job, usually at an exorbitant price, you may likely not get good value for money, since they tends to be less collaboration between you and the big company, because most times you are considered another job. However, you may opt to go with the most affordable professionals, while they may maintain communication and involve you greatly in the production process; you may still not get the much needed excellent AV quality you are after. Choose a company that you are comfortable with and keeps you updated on the project
For usually very little cash, you can choose to invest in a little more than the usual for your project. For example, you can have the scenario better optimised for audio and visual readiness, better lightning for good images. These will add the much needed professional touch to the end result.
There is a lot to gain from excellent technical readiness both during and after the event. Like having the final piece properly indexed and properly catalogued in a CD or webpage, with clear visual aids and excellent audio/visual quality with clearly outlined distinctions between speakers. This will be great for video lectures or teaching aids.